The prestigious SuperSport Let’s Play Sport Star of the Year Awards for the Bloemfontein newspapers were held on Friday 10 November at the Windmill Casino Conference Centre. First and second places were awarded for the Express Mangaung Let’s Play Sport Stars. The guest speakers for......
Public Relations or PR in short, is a very broad subject.
PRISA, the Public Relations Institute of Southern Africa, defines PR as the management, through communication, of perceptions and strategic relationships between an organisation and its internal and external stakeholders.
Ok – so what does this really mean – one might ask?
Essentially Public Relations is those things that a company does to create a better relationship with people inside and outside of the organization.
In general Public Relations activities can consist of the following: generating publicity, newsletter articles or staff communications, media releases, news channels distribution, media planning , sponsorships, social responsibility projects, question and answer lists, interviews with the media, editorials, special events management , tradeshows to name but a few.